MOST RECENT ACTIVATIONS
Im here to create…
IRL (In real life) and Online brand experiences.
Brands are people too and just like you and I, the most successful brands have Strong character and essence. Lets get clear on your vibe so we can attract your tribe.
Here’s some samples of my work!
VM + Window display
Projects in this section showcase Coach Inc. window displays for. My ultimate responsibility included: 1. Develop creative concepts for windows, pop-ups and events while providing design variations for different store tiers and 2. Ensure high-level execution of all window displays, and establish consistency of Coach brand presentation globally. Roles included: Drafting, troubleshooting, rendering, pro-typing, material exploration, vendor outsourcing, design pitching, installation guide prep, and quality control.
EVENTS + Pop-ups
This section brings together a mix of private, corporate, and charity events where I took lead in design and production. Roles included: Event design, planning, decorating, and coordinating. Love all aspects of having a specific audience and time frame to wow guests and audiences. Here you will see samples of visual elements that came together to transform spaces from 2d design such as invitations, and decor all the way to floor plan, event flow, 3d décor, activities and food to support different brands and people.
Photoshoots + Campaigns
From video shoots, photoshoots, to creative content creation this section shows select projects that have served as promotion for events, performances, commercials, and festivals. My work in this area has been mainly focused in working with groups of kids and teens. My roles include: Creative direction, script and copy writing, location sourcing and choreography. I also appeared on Café Bustelo’s Cafe Con Leche Challenge directed by Startup Cuba!
Painting + Sculpture
I think of myself as equal parts designer and maker! Below is a collection of projects in which I have taken a “maker” role. Painting shown are all original work. Sculptures shown were work on with Themendous custom sculpture shop for various clients, brands, and personalities. My roles included: 2d and 3d Painting, sculpting, and building.
COLLATERAL + DELIVERABLES, HERE’S HOW I ALIGN YOU WITH YOUR PURPOSE.
INSTAGRAM-WORTHY ENVIRONMENTS : Window Displays + SET DESIGN + CUSTOM MURALS (Temp or Perm)
Graphic Design: Custom ILLUSTRATIONS + Merch design + Print design
Branding: Logos + Brand Identity + Website
Consulting: BRAND Strategy + Social Media
OUR WORLD TODAY HAS TOO MUCH VISUAL NOISE. OUR ATTENTION SPAN AS OF 2013 IS SHORTER THAN THAT OF A GOLDFISH. WHAT DOES THIS MEAN FOR YOU? THAT NOW MORE THAN EVER IT IS CRUCIAL TO BRING BACK TANGIBILITY AND HUMAN EXPERIENCE INTO THE MIX. LETS MAKE SURE YOUR PRODUCTS AND OR SERVICES ACCESS THE RIGHT AUDIENCE.
ITS ALL ABOUT THE EXPERIENCES. That WHAT MAKES LIFE WORTH IT, and What makes your brand stand out!
HOW DO I EXECUTE THIS SUCCESSFULLY? EASY. I ENGAGE THE SENSES TO TELL A STORY THATS RIGHT FOR YOU, YOUR BRAND, OR YOUR COMPANY.
what do i stand for?
“My favorite thing about being an artist is the empathy that comes with it. To create is to feel, in order to impact you have to be very much in tune with yourself, and the world around you. I thrive on collaboration, humor, late nights, tight deadlines and innovation. I support out of the box thinking and adapt well to the fast pace world we live in. As designers we carry an immense responsibility to connect ideas, brands, and concepts to the tangible world we live in. That is what sets my designs apart, how they integrate with our physical world!"
-Maday Martinez